A Blog by Dauphine Press

Dauphine Wedding – Melinda & Aaron {Part One}

Wedding bells continue to ring at Dauphine Press, this time for Melinda McVay. Melinda is an elite member of the A-Team, the unsung heroes of our print studio. She and her fellow teammates make it all come together for each and every job that carefully passes through our hands. Melinda gives new meaning to quality control. She oversees plate making, packaging, shipping and makes sure every ribbon, grommet, backer, tip-on and assembly is letter-perfect every time. Her attention to detail is consummate, so of course we’re not in the least bit surprised that she’s turned her love of perfect details to her upcoming wedding.

Even before Melinda and Aaron took to riding a vintage Schwinn tandem (a Christmas gift from Aaron), Melinda had a keen interest in wedding photography. When it came to the ever-important engagement shoot, Melinda and Aaron really wanted an unexpected approach that would stand out. Fate and genius lead them to Roger and Lyndzee Ellsworth at Eplove. One look at these photos and it’s evident why the couple traveled to Southern California for the shoot.

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Some of Melinda and Aaron’s photos were also featured at the Wedding Chicks. The wedding is taking place in a few short weeks at an apple farm in Sebastopol, California. We cannot wait to see how Eplove captures their big day. We will be posting more of Melinda’s creative details in the weeks to come.

Real Dauphine Press Wedding – Erin & Todd {Part Two}

Last week, we posted Erin and Todd Burns’ stunning wedding which took place last fall in Marin County, California. Today we’re working backwards and taking a look at Erin’s invitations and stationery that preceded the event.

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We always tell our clients that save the dates don’t have to match the wedding invitation suite. There are no hard fast rules in this department. It can be agonizing to coordinate a piece of stationery to an event that is many months away when the details have yet to fully come together. We have learned that even the best laid plans are subject to change in the months leading up to a wedding. Save the dates in particular offer an early opportunity to break out of a matchy mindset and allow for more creativity in your stationery. When possible, incorporating a few elements from a save the date into the rest of the wedding stationery creates a visual link back to the announcement which ties the stationery together.

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For Dauphine Press Art Director Erin Shetterly, this was no exception. She had a date, a venue and an evolving theme. She was inspired by a vacation website about Isla Mujeres and had a fantastic caterer lined up for a Spanish-style tapas reception. Midway through the planning however, the couple had to change caterers, so the wedding ethos shifted away from a more laid back Latin feel to something more intricately ornate and romantic.

Erin says, “I went for a bolder look on the save the date design using duplex paper, a pattern on the back, colored envelopes and a custom address label. I didn’t have many of the details in place for the wedding, but I knew from day one that I wanted coral to be the “pop” color.”

When it came time for the actual invitations, Erin says “I toned down the design for the invites and wedding day stationery. I have always loved the 19th century French engraving cuts from the Charles Derrey foundry, so I worked with several motifs from that collection. I wanted it to look romantic and formal, but not so traditional. Coral was still the pop color, but I moved from espresso to a more bridal metallic pewter ink as the wedding décor was moving into a vintage garden aesthetic. I carried over some graphic elements from the save the date announcement. The frame graphic was used on the favor boxes, well wish cards and thank you notes. I also used the pattern from the back of the save the date card as the pattern for the envelope liners for the invitations.”

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Regarding the typography and layout of the invitation, Erin adds “Since we were among the last of our friends to marry, it was important to us to have our names on the same plane focusing on the union rather than the traditional hierarchy of a wedding invite.” You will also note that the invitation doesn’t read “Saturday, the twenty-fourth of October, two thousand and nine” as is the lengthy standard. Erin instead incorporated numerals, a subtle twist on tradition that didn’t compromise formality.

Another theme carried throughout the stationery were poignant literary quotes about love. On the back flap of the response envelope sprung a quote from Mark Twain. Another was included on the program cover.

While Erin and Todd were honeymooning in Europe, her team conspired and put together a beautiful letterpress broadside as a welcome home gift which read “Life is not measured by the breaths you take, but the moments that take your breath away.”

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Real Dauphine Press Wedding – Erin & Todd {Part One}

On a peerless Saturday in October, Dauphine Press managing director Erin Shetterly was married to Todd Burns in a breathtaking ceremony at the Marin Art & Garden Center in Ross, California. Kendra Bellah and I were immediately struck by how Erin’s creative genius had touched every detail of the event, from the décor to the music to the signature cocktails. The wedding was a perfect blend of Erin’s eclectic tastes — she shopped the Alameda Antique Fair, flea markets and second hand shops for nearly a year to find the decorations: a collection of vintage white vases for the tables, lanterns for the oak trees, and a vintage mirror repurposed as a chalkboard to display an Emily Bronte quote.

Backing up, Erin came to work for us in 2004. I still have her resume after all these years – it was so creatively designed and presented that it immediately caught my eye and spoke volumes about her attention to detail. Erin has been a transformative force behind Dauphine Press and she has provided so much creative energy which have come to be associated with the brand, like inventive use of color, pattern and typography. When I moved to Pennsylvania in 2008, Erin was the obvious choice to step in and run the day-to-day operations at Dauphine Press. That same year, she was also instrumental in our launch of Dauphine Design.

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Left: Erin’s stunning bouquet of rose, dahlias, and mums
Right: A sweet stack of cards invite guests to share a thoughtful note

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Left: Vintage birdcages and glass lanterns hung from the oaks
Right: Seating cards cleverly attached by mini clothespins to a metal garden gate

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Erin and Todd Burns lead the recessional to Sweet Child o’ Mine by Guns ‘n’ Roses

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Left: Guests mingle for cocktails on the veranda
Right: Trish Kinsella listens to toasts at the reception

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Kendra and Todd Bellah drop into the photo booth to salute the couple’s love of 80’s hair bands

Stay tuned next week for details of her gorgeous wedding stationery in cool tones of coral and gray. From save-the-dates to programs and
menus, Erin and Todd’s wedding was beautifully tied together with a
whimsical yet cohesive letterpress stationery package.

Photography: Adi Nevo
Flowers: Vanda Floral

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