A Blog by Dauphine Press

Printing Spotlight: Elton John AIDS Foundation Academy Awards Viewing Party

We were honored to play a small part in the Elton John AIDS Foundation (EJAF) Academy Awards Viewing Party this past weekend. Our parent company, DataGraphic, had the pleasure of printing the invitation and program (designed by Project Projects) for this important event:

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A little bit about the event:

EJAF’s very first Academy Awards Viewing Party took place in February of 1992 – a gathering of a small group of concerned and generous friends at the Maple Drive Restaurant that raised $300,000 to help EJAF in its infancy. Since then, the benefit has grown by leaps and bounds, raising $5.1 million in 2008 alone. Featuring a cocktail reception, a gala dinner during the live Academy Awards telecast, a live auction, and performances by Sir Elton John and special guests, the Party brings together luminaries from the Hollywood community, business, fashion, music, public service, and philanthropy to celebrate the achievements of the Academy Awards nominees and to raise urgently needed dollars for EJAF’s vital work. During an evening when the eyes of the world are on Hollywood, EJAF’s Party focuses public awareness on the continually evolving AIDS epidemic.

 

Dauphine Press and DataGraphic have a lot of exciting projects to share. DataGraphic specializes in commercial offset printing and specialty finishes such as genuine engraving, fine letterpress, foil stamping & embossing. We are thrilled to be able to pass these expanded capabilities along to our clients – stay tuned over the coming months as we release more information about this exciting partnership!

San Francisco Ballet Silver Celebration

This year, Dauphine Design had the honor of working with the San Francisco Ballet to design the event invitations and materials for their opening night gala celebrating creative director Helgi Tomasson‘s silver anniversary.

Early on in the design process, a stark palette of white, silver and gunmetal gray was established. Later at our presentation of several concepts to Helgi and his wife Marlene, he personally selected a minimalist design in which the words “Silver Celebration” were printed in a whisper of varnish on the white cover of the invitation. We incorporated silver foil on the metallic vellum flysheet inside the invitation, as well as on the belly band {which, when removed, revealed the letterpress “Silver Celebration” on the cover}. Metallic elements were also introduced in the envelope liners, the silver response envelopes and the die cut menus which sat inside each dinner plate at the event.




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The event was also a tribute to Helgi’s entire family. Cabernet from their private vineyard was poured, photos taken by his son Erik were used throughout the invitations, and his wife Marlene was honored with a Lew Christensen medal which recognizes extraordinary service to the San Francisco Ballet.

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The Silver Celebration was, by all accounts, an affair to remember. We are proud to have been a part of the festivities!

The Hamlin School – Spring Gala Invitation

For several years, we have worked with The Hamlin School, a private girls’ school in San Francisco, on invitation projects. This year we again collaborated with the school on a colorful and fun invitation for their Spring Gala which took place at San Francisco City Hall and featured Bollywood dancers. This year’s theme  was “Live. Work. Play.” and the invitation design focused on a hand drawn floral Mendhi design.

In setting the theme for the event, we designed the invitation for offset (flat) printing to achieve full-page knockouts that gave the large-format invitation a pop of color. We chose a bright pink envelope with the return address and floral motif letterpress printed in silver ink. The motif also spilled over to the front of the envelope when sealed. We also designed and printed a translucent fly sheet as an added layer to  and was slipped into the oversized tri-fold invitation.

We were delighted to learn that the event was a wonderful success for the school and we look forward to working with the ladies from The Hamlin School again next year.

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Happy Butter + Egg Days Petaluma!

This weekend, Petaluma, California celebrates it’s 29th Butter & Egg Days with a parade, street fair and antique fair. It’s a local version of Founders’ Day in that it celebrates the town’s heritage. When we moved to Petaluma in 1999, a neighbor told us that everyone in town is either IN the parade or AT the parade. They were absolutely right! We went from bystanders to pulling red wagons full of princesses, cowboys and chicks over the years. It’s the highlight of the year for just about every child in town and it is one of the many things that make Petaluma one of America’s great small towns.


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Butter & Egg Day letterpress poster design by Erin Shetterly, ©Dauphine Press

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Earlier this week on The Fine Print, we showcased Cinderella stamps which we designed and printed for the Absolutely Best Cotton Deluxe Envelopes Fancy Guide (or ABCDEFG for short). This guide was the clever party favor for the Correspondence Salon sponsored by Crane & Co. at the opening of Alphabetilately at the Smithsonian National Postal Museum.

The guide’s airmail imagery and color scheme were a perfect tie-in to an exhibit about the collecting of stamps and the sending of mail.

The contents of the slipcase were postal as well, a series of cards each profiling a different envelope size in the Crane offering.

The guide also received a Merit Award from Print Magazine.

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